Developing Persuasive Communications

Part Two

Part Two is two-and-a-half days, divided into five half-day blocks. As with Part One, if your programme starts Monday morning, it will end by lunchtime on Wednesday.  If your programme starts on Wednesday afternoon, it will conclude at the end of the day on Friday.

First half-day


Discuss your experiences since Part One, current challenges and Part Two goals.


Active listening

You practice listening effectively, drawing out information, and helping a colleague to solve a problem.


Refresh tools for planning and organizing

We review the tools we gave you to plan and organize a communication — starting with focusing on your objectives and the listeners' needs, and then creating a set or synthesis. You prepare an executive summary of your first communication and get feedback on it.


Second half-day

Conduct a meeting

We give you ideas for preparing and conducting productive meetings and discuss best practices in a variety of meeting situations. You role-play the meeting you prepared earlier. We make your first video.


One-to-one coaching

You review the video of your meeting privately with a coach.


Third half-day

Visual outlines

We introduce the visual outline as a preparation tool that is particularly useful for complex material and skeptical listeners. You prepare a visual outline of your second communication. Colleagues and a coach will give you feedback on your work.


Fourth half-day

Conference calls

We discuss best practices for conference calls. You practice a call or meeting based on the visual outline. We make your second video.


One-to-one coaching

You review the video of your conference call privately with a coach.


Fifth half-day

Communicating on short notice

With little or no preparation time, you create executive summaries and respond to questions on two or three different subjects. This exercise reinforces how all the skills developed can be applied to daily interactions.


Commit to a plan

You identify a few meetings over the next couple of weeks and plan the skills you will apply in each one to increase your chances of success.



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